Frozen by the Sun

Frozen by the Sun

There is no business leader out there I respect and admire more than Yvon Chouinard. Legendary climber, kayaker, and business leader. He built @patagonia as a company to embody and reflect his personal beliefs, and demonstrated that it is possible to build a company that is hugely successful while balancing its’ impact on the environment.
As Nomad Ice Pops gets our legs under us, I’m hoping to do the same. It’s not easy. There are things I’d love to do, like buying an electric delivery truck, that just aren’t feasible right now. But we should never let seeking perfection inhibit improvement, so I’m taking steps to reduce our impact.
Freezing ice pops and storing them uses a lot of electricity. I’m pleased to announce that we are now purchasing 100% solar power.
My personal goal for this year is to take one step each month to reduce our environmental impact.

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